RCYCL has been created to fashion a better future for our planet and to work towards a sustainable future for our planet and loved ones.
Psychologists have identified five fundamental human motivations:
1. Physiological needs: These are the basic requirements for survival, like food, water, and shelter.
2. Safety: This encompasses the need for security and protection from harm.
3. Love and belonging: Humans crave connection, intimacy, and acceptance from others.
4. Esteem: This involves the desire for self-respect, confidence, and the respect of others.
5. Self-actualisation: This is the drive to fulfill one's potential and achieve personal growth.
On this Valentine's Day, we're given the unique opportunity to focus on the third of these motivations: love and belonging. It's a time to celebrate and strengthen the bonds we share with those we cherish and our surrounds.
While Valentine’s Day is often reserved for romantic love, it also provides an opportunity to reflect on the love in our lives in all its intricate forms. Love is a fierce and unparalleled force; we see it in the hugs between a mother and son, the pressed flowers preserved to memorialise a first date, best friends sharing their wardrobes, and the banter exchanged on a basketball court.
No matter where we find it, every day is an endless search for the little things that bring us joy and spread love to those around us. Even if it’s only something small, when love is shared, it creates a sense of belonging, releases dopamine, and motivates us to cherish and strengthen our communities.
We also experience a dopamine release when performing good deeds that foster long-lasting feelings of happiness and well-being. Volunteering, offering support for those in need, and advocating for causes we are passionate about enable us to achieve a level of self-actualisation.
At RCYCL, it’s evident that our team and ever-growing community have a passion for achieving effective sustainable change within the fashion industry. Our founder, Belinda, built RCYCL on a motivation to protect her family against the threat of climate change, and with each RCYCL satchel sent across Australia, we can promise that each package is sealed and sent with that same sentiment.
So, this Valentine’s Day, let’s focus on those feel-good moments, that rush of dopamine you get from sharing a sweet kiss, a warm hug or the satisfaction of doing something good for our future and community. Show some love to our planet this Valentine’s with the gift of RCYCL.